Room innovations make it possible to meet operational expectations
The transition to a new post-pandemic world has begun.
Just as COVID-19 infection rates in many countries are declining due to the increased availability of vaccination, the hospitality industry is seeing a sharp rebound in the number of guests traveling and requiring accommodation services. In the full-service and luxury hotel sectors, for example, STR data reveals that in countries with low and steadily declining infection rates, occupancy rates have fallen from an average of around 30% during the pandemic to 70%.
However, hospitality industry players recognize that the the market has changed. Customers now expect hotels to provide them with safer ways to experience more comfort and convenience. To support this new reality, many hoteliers are investing in the new generation hotel room management control solutions that revolutionize the way guests interact with their hotel environment.
Trends driving automated hotel room control
COVID-19 has accelerated the infusion of new technologies and applications that reduce physical touchpoints and limit guest exposure to potential new viruses in hotel operations. At the same time, traditional challenges such as energy costs, cleaning costs and customer retention continue to define the roadmap for hotel profitability.
High-tech amenities (such as automated room controls) that were once reserved for some hotels are now seen as a necessity, especially in luxury and full-service hotel categories. Technology investments are focused not only on higher standards of comfort and convenience, but also on solutions that enable hotels to better prepare for possible future outbreaks or pandemics with open and scalable control solutions.
The types of innovations that customers are now expecting include the ability to skip long lines for check-in and check-out. Customers are also considering using cell phones as virtual keys, instead of traditional manual keys or cards. Once inside the room, guests also expect a plethora of new options, including the ability to initiate live chats with front desk staff from their smartphones and the ability to engage. in a ‘touchless’ operation of in-room entertainment, room service and comfort control. (i.e. lighting, temperature and curtains).
Today’s hotel innovations offer openness, flexibility and reliability
When you explore the market for bed and breakfast management solutions, hotel stakeholders should consider four important aspects of the solution that will control costs while improving guest comfort and well-being:
- Open systems that allow easy integration of a multitude of third-party applications (such as property management systems (PMS), automated door locks and shades, and intelligent lighting and ventilation systems).
- Modular systems which can provide the flexibility to move from a basic offering to a complete solution at minimum cost, allowing hoteliers to easily scale to meet changing guest needs.
- Cyber-secure systems which are designed with a secure development lifecycle process to minimize the risk of unwanted hacker intrusions.
- Insightful and intuitive dashboards which are customizable for any application and hotel preference. These dashboards provide easy-to-understand trend and reporting data for engineering departments, housekeeping, and hotel management staff.
Preparation for welcoming guests begins now
There is no doubt that it is important to restore peace of mind to business and leisure travelers when they “go back on the trip”. To learn more about Schneider Electric’s strategic hotel solutions that are redefining loyalty, safety and comfort for hotel guests, visit se.com/au/hotels