Absolute Hotel Services announces Eastin Estates, the first hotel brand in Asia for seniors

Bangkok, Thailand – Jonathan Wigley, CEO of Absolute Hotel Services (AHS), announced new expansion plans, with the launch of the Eastin Estates brand, a long-term luxury residential brand in the serviced apartment segment. Eastin Estates offers a residential community experience to meet the growing needs of the active senior market, with services and facilities for residents that encourage health and social connections. AHS Group is the first hotel management company to launch a brand dedicated to this segment in Asia.

Providing attentive service from its roots in Asian tradition and hospitality, the Eastin Estates brand value is to provide active seniors seeking personal help in their homes a safe place to work, rest and play. with like-minded residents. The community allows residents complete freedom in a comfortable and convenient luxury setting. A professional community team gives families the peace of mind that their loved ones are being taken care of as if they were at home. Daily activities and upscale facilities help residents lead fulfilling lives while staying fit, active and mobile.

Karan Kaul, vice president of business development for AHS, says “Eastin Estates will grow through management agreements and is an ideal concept for conversions of existing hotels and residential projects in urban and resort areas. We are launching this product in response to changing demographics in the region ”.

All developments under the Eastin Estate brand will feature safe, comfortable and proper design features made from durable materials, including easily accessible drawers and cabinets, waist-high light sockets and controls, and non-slip floors. . All public spaces and facilities will be easily accessible and will be wheelchair accessible. The accommodations range from studios of 40 to 50 m² to T3 of 80 to 100 m², all with kitchenette, bathroom and balcony or terrace, and can be personalized with the possibility of moving in some furniture or decorations. The accommodations and facilities are pet-friendly, and grooming and a la carte dining services can be provided.

Facilities include a health center with 24/7 nurse and emergency assistance, all-day restaurant with healthy menu options, lounge area with library, meeting room, garden exterior, a swimming pool, a fitness center with hammam and sauna, a yoga area and mini-market as well as entertainment facilities and laundry service. Nature is well integrated into the living spaces and large landscaped common areas are present throughout the development. Importance is also placed on technology and connectivity, so that residents can stay in touch with family and friends, and that all retirement visas and immigration administration are handled on behalf of residents. .

“We are very pleased to announce the launch of our new brand, Eastin Estates, and are confident that the brand will provide residents with a unique, high-value luxury service under the strong support and core values ​​of the Eastin brand. We are looking forward to expanding the Eastin Estates brand in Thailand, Vietnam and Indonesia., said Jonathan Wigley, CEO of Absolute Hotel Services Group.

Peter M. Doran